Launch Flight Crew

Dina Young
Chief Executive Officer
Michael Young
Executive Consultant
Michael Young has been serving the American public for thirty years. Michael currently serves as a government executive overseeing enterprise-wide programs, projects, and procurements around the world. He brings a unique perspective to Launch, having dedicated his entire life to serving others. Michael keenly understands the “doing more with less” perspective and applies that philosophy to each corporation Launch partners with. He also understands the need for, and fully expects quantifiable results rather than simplistic and unfocused assertions. Michael completed his undergraduate work at Penn State University and recently earned a master’s degree from the Naval Postgraduate School in Monterey, California.

We Build
BRAND AWARENESS
- Brand Identity
- Brand Architecture
- Visual Identity
- Brand Guidelines
- Brand Consultancy
SOCIAL MEDIA SOLUTIONS
- Social Media Advertising
- Social Media Marketing
EMAIL MARKETING
- Email Automation
- Audience Development
- Campaign management
DIGITAL SOLUTIONS
- Web Design
- Web Development
- SEO
- Explainer Videos
01
BUILD.
Identify pains, gains, customer segments, partners, deployment methods, budget
02
MEASURE.
To understand your company, we must first understand the market, your clients, current technology, and perceived constraints of the problems. Our steps include the observation of real people (your customers) in real life situations to find out what makes them tick, what confuses them, what they like, what they hate, where they have latent needs not addressed by your current products and/or services.
03
LEARN.
Innovation begins with an EYE. Seeing and hearing things with your own eyes and ears is a critical first step in creating a breakthrough product. Human factors matter and at Launch, we need to be aware of the world around us, ready to spot trends and act. This process is applied to each one of the businesses we serve. Most marketing companies lack the ability to start every project humbly. Imagine each new client as a test, applying the same marketing “package” is like peeking at the answers before even reading the questions.
04
REPEAT.
HOW DO WE DO THIS…EXACTLY?
In the Loop

Content is King, But Not All Content Deserves a Royal Title.

Business Model Canvas – Start-up Business

Professional Development Series – Social Media Focus 101
